About the HCA Principals

Hanken Cono Assad & Co., Inc. is a very successful real estate service firm with headquarters in La Mesa, California. The company was formed in February, 1974, by Gene Hanken and Charles Cono, whose business relationship dates back to the mid 1960's. HCA has provided investors with substantial returns since 1974. HCA targets a range of medium to long-term investments.

BACK TO DIRECTORY
Mr. Assad
CEO

Al Assad has 40 years of diversified real estate experience. He is responsible for overseeing all aspects of the strategic planning, property acquisitions/dispositions, development, and asset management services for HCA’s multi-family and commercial real estate portfolio worth in excess of $500 million.